ErdemxH&M preview

Prior to the release of the coveted ErdemxH&M collection globally on 2 November, we helped H&M host a preview for New Zealand fashion media.  To bring to life the Baz Luhrmann-directed “The Secret Life of Flowers” campaign, we created a pop-up showroom/store experience with romantic floral styling by Borrow & Beau and Floral Stylist Co.